Web & Mobile Development | Data Consulting | Digital Marketing | AI Automation

Course

How to Monetize Your App: 60-Day Zero to First Customer Course

The 60-day challenge for builders who shipped an app but have zero paying customers. Day-by-day checklists, AI prompts, real examples. Rs 0-Rs 5K budget.

60 lessons

📝 My Notes

How to Monetize Your App: 60-Day Zero to First Customer Course

Course Curriculum

Complete these before Day 1. Domain warmup, payment gateway, analytics, and compliance setup.

1.1

Week -1: Payment, Analytics & Compliance Setup

2 min

1.2

Week -2: Email Sending Infrastructure — Domain Warmup, SPF, DKIM, DMARC

2 min

Security audit, production deployment, and user flow testing.

2.1

Day 1: Security Audit — Auth, Data & API Hardening

4 min

2.2

Day 2: Production Deployment — Domain, Hosting & CI/CD

2 min

2.3

Day 3: User Flow Testing — Onboarding, Payments & Activation Metrics

3 min

ICP, pricing, positioning, landing page, analytics, social profiles.

3.1

Day 4: Define Your Ideal Customer Profile (ICP)

2 min

3.2

Day 5: Competitor Audit + Pricing Strategy

2 min

3.3

Day 6: User Discovery Interviews (Round 1)

3 min

3.4

Day 7: Positioning & Messaging Matrix

2 min

3.5

Day 8: Landing Page Build

2 min

3.6

Day 9: Analytics & Tracking Setup

2 min

3.7

Day 10: Social Profiles & Content Bank

2 min

3.8

Day 11: Write Your Reddit Launch Post

2 min

Communities, Reddit, Indie Hackers, cold outreach, LTD launch, directories, SEO.

4.1

Day 12-13: Find & Join 5 ICP Communities

2 min

4.2

Day 14: Reddit Launch Day

2 min

4.3

Day 15: Indie Hackers + Product Hunt Coming Soon

2 min

4.4

Day 16: Facebook & WhatsApp Group Activation

2 min

4.5

Day 17: Cold DM Campaign — 50 Personalized Messages

2 min

4.6

Day 18: Cold Email Campaign — 200 Sends with 3-Touch Sequence

2 min

4.7

Day 19: Founding Member Lifetime Deal Launch

2 min

4.8

Day 20: Directory Listings — Betalist, AlternativeTo, G2, Capterra

2 min

4.9

Day 21: Content Repurposing Sprint — 1 Story Into 5 Formats

2 min

4.10

Day 22: Follow-Up Campaign — Engage Every Prospect

2 min

4.11

Day 23: First Case Study Publication

2 min

4.12

Day 24: Referral Program Setup

2 min

4.13

Day 25: SEO Blog Post #1 — First Keyword-Targeted Content

2 min

4.14

Day 26: Channel Analytics Review — Identify Top 2 Sources

2 min

4.15

Day 27: Scale Winning Channel 2x — Volume Sprint

2 min

Onboarding, paid ads, email sequences, retargeting, A/B testing, mid-point review.

5.1

Day 28: Onboarding Optimization — Reduce Drop-offs, Fix TTV

4 min

5.2

Day 29: First Paid Ad Test — ₹500/day on Google/LinkedIn

4 min

5.3

Day 30: 7-Email Trial-to-Paid Sequence

5 min

5.4

Day 31: Testimonial Collection System

4 min

5.5

Day 32: Retargeting Setup — Pixel, Audiences, First Campaign

5 min

5.6

Day 33: User Churn Interviews (Round 2)

5 min

5.7

Day 34: Competitor Comparison Page

5 min

5.8

Day 35: Pricing & CTA A/B Test

5 min

5.9

Day 36: Mid-Point Metrics Review (Day 1-35)

6 min

5.10

Day 37-38: Double-Down Sprint

6 min

Double down, partnerships, webinars, PR, Product Hunt launch, scale review.

6.1

Day 39: Double Down on Channel #1 — 2x Volume, Fresh Angles

4 min

6.2

Day 40: Double Down on Channel #2

4 min

6.3

Day 41: Partnership Outreach — Complementary Products

4 min

6.4

Day 42: Webinar / Live Demo — Host a Problem-Solving Session

4 min

6.5

Day 43: Affiliate Program Launch

4 min

6.6

Day 44: SEO Blog Post #2 (Second Keyword)

4 min

6.7

Day 45: Content Syndication — Medium, Dev.to, LinkedIn Articles

4 min

6.8

Day 46: HARO / PR Outreach — Get Quoted as Expert

4 min

6.9

Day 47: Email List Growth Sprint — Lead Magnet + Cross-Promote

4 min

6.10

Day 48: Customer Success Calls — NPS, Referrals, Upsells

4 min

6.11

Day 49: Video Content Push — Short-Form Product Clips

4 min

6.12

Day 50: Product Hunt Launch Prep

5 min

6.13

Day 51: Product Hunt Launch Day

5 min

6.14

Day 52: Scale Review + Pivot Decision

6 min

SOPs, automation, hiring, dashboard, reflection, roadmap to 11-100.

7.1

Day 53 — Document Everything — SOPs for All Working Channels

2 min

7.2

Day 54 — Automate Your Onboarding Flow

2 min

7.3

Day 55 — Hire Your First Person — VA, Writer, or Part-Time Dev

2 min

7.4

Day 56 — Support & FAQ System — Help Desk, Knowledge Base

2 min

7.5

Day 57 — Build Your Dashboard — MRR, Churn, CAC, LTV

2 min

7.6

Day 58 — Plan Customers 11–100 — Channel Scaling Roadmap

2 min

7.7

Day 59 — 60-Day Reflection — What Worked, What Didn't

2 min

7.8

Day 60 — Celebrate & Share — Write Your Success Story

2 min

How to Monetize Your App: 60-Day Zero to First Customer Course

Course Curriculum

Module 1: Pre-Course: Infrastructure Setup2 lessons

Module 1: Pre-Course: Infrastructure Setup

Week -1: Payment, Analytics & Compliance Setup

Week -2: Email Sending Infrastructure — Domain Warmup, SPF, DKIM, DMARC

Module 2: Phase 0: Production Readiness (Days 1-3)3 lessons

Module 2: Phase 0: Production Readiness (Days 1-3)

Day 1: Security Audit — Auth, Data & API Hardening

Day 2: Production Deployment — Domain, Hosting & CI/CD

Day 3: User Flow Testing — Onboarding, Payments & Activation Metrics

Module 3: Phase 1: Marketing Foundation (Days 4-11)8 lessons

Module 3: Phase 1: Marketing Foundation (Days 4-11)

Day 4: Define Your Ideal Customer Profile (ICP)

Day 5: Competitor Audit + Pricing Strategy

Day 6: User Discovery Interviews (Round 1)

Day 7: Positioning & Messaging Matrix

Day 8: Landing Page Build

Day 9: Analytics & Tracking Setup

Day 10: Social Profiles & Content Bank

Day 11: Write Your Reddit Launch Post

Module 4: Phase 2: Distribution (Days 12-27)15 lessons

Module 4: Phase 2: Distribution (Days 12-27)

Day 12-13: Find & Join 5 ICP Communities

Day 14: Reddit Launch Day

Day 15: Indie Hackers + Product Hunt Coming Soon

Day 16: Facebook & WhatsApp Group Activation

Day 17: Cold DM Campaign — 50 Personalized Messages

Day 18: Cold Email Campaign — 200 Sends with 3-Touch Sequence

Day 19: Founding Member Lifetime Deal Launch

Day 20: Directory Listings — Betalist, AlternativeTo, G2, Capterra

Day 21: Content Repurposing Sprint — 1 Story Into 5 Formats

Day 22: Follow-Up Campaign — Engage Every Prospect

Day 23: First Case Study Publication

Day 24: Referral Program Setup

Day 25: SEO Blog Post #1 — First Keyword-Targeted Content

Day 26: Channel Analytics Review — Identify Top 2 Sources

Day 27: Scale Winning Channel 2x — Volume Sprint

Module 5: Phase 3: Conversion Optimization (Days 28-38)10 lessons

Module 5: Phase 3: Conversion Optimization (Days 28-38)

Day 28: Onboarding Optimization — Reduce Drop-offs, Fix TTV

Day 29: First Paid Ad Test — ₹500/day on Google/LinkedIn

Day 30: 7-Email Trial-to-Paid Sequence

Day 31: Testimonial Collection System

Day 32: Retargeting Setup — Pixel, Audiences, First Campaign

Day 33: User Churn Interviews (Round 2)

Day 34: Competitor Comparison Page

Day 35: Pricing & CTA A/B Test

Day 36: Mid-Point Metrics Review (Day 1-35)

Day 37-38: Double-Down Sprint

Module 6: Phase 4: Scale to 10 Customers (Days 39-52)14 lessons

Module 6: Phase 4: Scale to 10 Customers (Days 39-52)

Day 39: Double Down on Channel #1 — 2x Volume, Fresh Angles

Day 40: Double Down on Channel #2

Day 41: Partnership Outreach — Complementary Products

Day 42: Webinar / Live Demo — Host a Problem-Solving Session

Day 43: Affiliate Program Launch

Day 44: SEO Blog Post #2 (Second Keyword)

Day 45: Content Syndication — Medium, Dev.to, LinkedIn Articles

Day 46: HARO / PR Outreach — Get Quoted as Expert

Day 47: Email List Growth Sprint — Lead Magnet + Cross-Promote

Day 48: Customer Success Calls — NPS, Referrals, Upsells

Day 49: Video Content Push — Short-Form Product Clips

Day 50: Product Hunt Launch Prep

Day 51: Product Hunt Launch Day

Day 52: Scale Review + Pivot Decision

Module 7: Phase 5: Systematize & Plan 11-100 (Days 53-60)8 lessons

Module 7: Phase 5: Systematize & Plan 11-100 (Days 53-60)

Day 53 — Document Everything — SOPs for All Working Channels

Day 54 — Automate Your Onboarding Flow

Day 55 — Hire Your First Person — VA, Writer, or Part-Time Dev

Day 56 — Support & FAQ System — Help Desk, Knowledge Base

Day 57 — Build Your Dashboard — MRR, Churn, CAC, LTV

Day 58 — Plan Customers 11–100 — Channel Scaling Roadmap

Day 59 — 60-Day Reflection — What Worked, What Didn't

Day 60 — Celebrate & Share — Write Your Success Story